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Play Sound PHONE RINGS. Could you send the candidates in, please?
PHONE RINGS. Could you send the candidates in, please?

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Description: 20 young entrepreneurs compete in several business tasks, and must survive the weekly firings in order to become the business partner of one of the most successful businessmen.

Cast:
Self - The Boss: Alan Sugar
Self - Narrator: Mark Halliley
Self - Lord Sugar's aide: Tim Campbell
Self - Sir Alan's aide: Margaret Mountford
Frances: Samantha Moon
Self: Alex Ferguson
Self - Candidate: Rochelle Raye Anthony
Beauty Brand Owner: Pamela Laird
Self - Contestant: Susan Ma
Samuel Boateng: Samuel Brooksworth
Self - Interviewer: Matthew Riley
Self (Series 1): Adenike Ogundoyin
Actor in Commercial: Leonard Silver
Man in Advert: Jasbir Calar
Self - Superdrug Chief Commercial Officer: Simon Comins
Derek 'Del Boy' Trotter: David Jason
Craig Revel Horwood: Craig Revel Horwood
Motsi Mabuse: Motsi Mabuse
Kat Slater: Jessie Wallace
Gerbol beanbags: Santi Scinelli
Concierge: Justin Garner
Model: Ramzan Miah
Self - App Developer: Ed Lea
Waiter in TV Commercial: Chris Cowlin
Party Guest: Hannah Blamires
1 episode, 2014: Selina Waterman-Smith
1 episode, 2016: India Harl
Mermaid: Grace Page
Self - Dance Instructor: Roisin Mullins
Self - Doughnut Patron: Liam Leslie Evans
Self - Business Owner: Anne-Marie Imafidon
Self - Founder and Owner of Lee Stafford Hair Care: Lee Stafford
Self - Co-Founder and CEO of 1Rebel: James Balfour
Hair Model: Cher Myra
Self - Saks Hair & Beauty: Nicola Hughes
Self - CEO of Habia: Joan Scott
Self - CEO of David Lloyd Clubs: Russell Barnes
Advertising Task Penalist: Alex Liang
Actress in TV Advert: Claire Sheppard
Self - Managing Director of Iceland: Richard Walker
Self - Food Adviser: Annabel Karmel
Self - Audience Member: Jessica-Jane Stafford

Written by: Mark Burnett

Production: Talkback, Mark Burnett Productions, Talkback Thames, Boundless, United Artists Media Group, MGM Television, Fremantle Productions

Release date: 16 Feb 2005